Welcome back to Mental Health Monday on The Meredith Patterson Podcast. I'm Meredith Patterson. Today's episode is all about a movement I'm calling 'Therapy Bro': how men are stepping into therapy like never before—and in doing so, reshaping what it means to be masculine today. Let's dive in.
In 2025, something remarkable is unfolding.
A new cultural moment dubbed therapy bro summer is making headlines—men are increasingly seeking mental health support, breaking long-standing stigmas around emotional vulnerability. This isn't just lip service; for many, therapy has become a relationship-building tool, a form of self-respect, and a marker of emotional maturity. Experts note that 'emotional intelligence' is now seen as a green flag in dating—strength isn't hiding your struggles, but healing through them.
Research supports this shift. A 2025 wellness report found that 95% of men now prioritize mental health, and the men's self-care industry has ballooned into a $90 billion+ market. Spaces like barbershops and fitness centers are evolving into informal mental wellness hubs.
For a long time, traditional masculine norms—emphasizing stoicism, self-reliance, toughness—kept many men from seeking help. Studies show that these norms create real barriers to mental healthcare, even though nearly 1 in 10 men experience depression or anxiety. Less than half get treatment. Meanwhile, men are four times more likely than women to die by suicide.
But that's changing. Men who choose therapy today are flipping the script—showing that emotional strength means connection, awareness, and courage.
It's not just therapy. Peer-led support groups and male-focused coaching are booming.
In the UK, Andy's Man Club now hosts over 240 groups with more than 5,700 participants weekly—simple gatherings where men talk honestly over a brew, guided by prompts: 'How's your week been?' 'Something good?' 'Need to get something off your chest?' It's helping reduce isolation, one chat at a time.
And in-person touchpoints are growing too. Men's talking circles—where guys take turns sharing in a safe space—have proven profoundly therapeutic. Participants leave feeling lighter, clearer, seen.
Meanwhile, life coaches like Ben Bidwell and Bryan Reeves are stepping in as emotionally intelligent guides. Rising above the divisive manosphere, they offer mentorship rooted in authenticity and emotional fulfillment—not dominance or anger. These coaches are reaching men who are quietly craving connection and introspection.
What does this surge in male therapy and emotional openness mean—for men and for the world?
Stronger relationships. Men who understand and share their feelings build deeper bonds—with partners, children, and friends.
Breaking cycles. Emotional work dismantles generational patterns of repression and disconnection.
Healthier communities. When men model vulnerability, they create environments where everyone can feel safe to heal.
Redefining strength. Therapy isn't a weakness—it's a brave act. A self-care practice, like any physical training, for the mind and heart.
And this isn't about perfection—it's about progress. Every conversation, every therapy session, every talking circle nudges us all closer to a more emotionally healthy society.
So here's my challenge for you this week:
If you're a man, consider taking that first step—look up a therapist, join a men's group, or even just share honestly with someone you trust.
If you know a man, encourage him. Let him know therapy is strength, not shame.
And whether you're seeking emotional honesty or offering it—you're part of a cultural shift worth celebrating.
Thank you for tuning in to this Mental Health Monday. If this episode moved you, share it with someone you care about. Remember—vulnerability is courageous, and healing starts with a single word.
Until next time, I'm Meredith Patterson—take care of your heart, your mind, and each other.