If I opened a local brick-and-mortar business tomorrow and couldn't spend a single dollar on marketing for the first 30 days, what would I do to get people in the door? In this episode, I walk through the exact grassroots tactics I'd use—from strategic partnerships to attention-grabbing events, sidewalk-level buzz, and tapping into existing communities. Whether you're launching soon or just trying to cut back on marketing spend, these proven, free strategies can spark serious foot traffic—no ad budget required.
Mastering Local Marketing is a small business podcast focused on local marketing strategies, marketing tactics, and digital marketing that drive real customer acquisition and business growth. Built for entrepreneurs and marketers, this show breaks down marketing strategies for business owners who want results, not fluff.
Each episode explores practical marketing strategies including local advertising strategies, social marketing, sales strategies, and digital marketing tactics designed to help you market a local business more effectively. Whether you run a retail store, restaurant, or service business, you'll learn how to turn visibility into leads and leads into paying customers.
Hosted by marketing expert Matt Hanson, the podcast highlights real-world marketing for small business, common marketing mistakes, and proven systems used by masters of marketing to grow local brands. You'll discover how to improve customer acquisition, strengthen local presence, and accelerate sustainable business growth.
If you're looking for actionable marketing tactics, smarter local marketing, and strategies that actually move revenue, this is one of the top small business podcasts to add to your rotation. Subscribe and start mastering strategy that helps your business grow.
