If I opened a local brick-and-mortar business tomorrow and couldn't spend a single dollar on marketing for the first 30 days, what would I do to get people in the door? In this episode, I walk through the exact grassroots tactics I'd use—from strategic partnerships to attention-grabbing events, sidewalk-level buzz, and tapping into existing communities. Whether you're launching soon or just trying to cut back on marketing spend, these proven, free strategies can spark serious foot traffic—no ad budget required.
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