In this episode of the Work Western Podcast, join Kevin Harrison, Jed Blackwell, and Bonnie Blackwell as they discuss the rise of Brunt, a workwear brand that has gained popularity for its innovative boot designs and effective social media marketing. They explore the brand's origins, customer experiences, and unique product features, emphasizing the positive feedback from users and the brand's commitment to quality. The conversation highlights the significance of Brunt in the workwear market and its potential for future growth. Takeaways - Brunt was born in a garage and has a unique company culture.
- The brand has effectively utilized social media for marketing.
- Customer feedback on Brunt products has been overwhelmingly positive.
- Brunt boots are designed specifically for trade workers.
- The innovative design allows for a single width that can be adjusted.
- The quality of materials used in Brunt boots is high.
- The brand's growth trajectory is impressive since its launch in 2020.
- Retailers benefit from Brunt's unique sizing approach.
- The hosts plan to bring Brunt clothing into their stores soon.
- The partnership with Brunt is seen as mutually beneficial for both parties.
