In this episode of The Spark, Mark Scrivner sits down with Vincent Phamvan, Founder of Vyten and a three-time CMO, to unpack how mobile apps and AI are reshaping what's possible for small and mid-sized businesses. Vincent shares his journey from enterprise tech and healthcare into building tools that level the playing field for founders, agencies, and service-based businesses.
Together, they explore why mobile-first experiences matter more than ever, how AI-driven automation can dramatically improve client onboarding and support, and what businesses need to rethink about owning their audience, data, and customer experience in an AI-powered world.
Episode Highlights:
01:17 – Vincent's background in enterprise tech and early AI adoption
03:23 – Why large companies gain unfair advantages—and how tech can close the gap
09:01 – Why mobile apps and push notifications outperform email
12:47 – How Vyten builds and launches mobile apps in one week
17:01 – Using AI to automate workflows without sacrificing quality
26:28 – The mobile app features that actually move business KPIs
35:11 – Why first-party data is the foundation of AI strategy
Learn More & Connect
Show Notes + Resources: https://creativeassembly.agency/ca-podcast/
Connect With Vincent Phamvan: https://www.linkedin.com/in/vincentpv | https://vyten.com
Vyten One: https://www.vyten.ai/
Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner | https://snapshotinteractive.com
Our Sponsor - Snapshot: https://snapshotinteractive.com