Today we're walking through the top 5 most common branding mistakes made by new artists. Our guest today is James Muriel, a brand consultant who comes from the branding agency world in London and worked on CeCe Winans' Grammy Award Winning Album "Let Them Fall in Love."
Timestamps:
0:00 - Why Branding Matters
5:03 - Defining Brand and Brand Positioning
13:26 - Red Bull Branding
16:37 - Branding Mistake Number 1
23:59 - Branding Mistake Number 2
35:05 - Branding Mistake Number 3
39:05 - Branding Mistake Number 4
50:05 - Branding Mistake Number 5
