Filmed at Etihad Stadium, this exclusive interview brings together Greg Swimer (CTO, Manchester City) and Santiago Naranjo (CRO, VTEX) to discuss how Manchester City is scaling digital fan engagement through technology and ecommerce. Topics discussed: - The digital fan journey
- Global commerce strategy
- The VTEX x Manchester City partnership
#GiveYourAll #VTEX #ManCity #DigitalCommerce #DigitalFanExperience #HighPerformance