Can artists really afford to ignore the power of an email list? In this episode of Behind the Brush, we uncover how building a strong email community can elevate your art career far beyond social media. Learn how to attract genuine subscribers, craft captivating emails, and turn collectors into lifelong supporters. Forget the spammy tactics—this is about authentic connection.
We dive into tools like Mailchimp, Flodesk, and ConvertKit, plus share creative strategies for storytelling, giveaways, and irresistible subject lines. Whether you're just starting or ready to grow, discover why your email list is the heartbeat of a sustainable art business—and how to make every send count.
Listen in to learn more :
(12:35) Email Marketing vs Social Media Benefits
(18:36) Building Email List Through Social Media
(25:29) Crafting Compelling Email Subject Lines
(28:03) Email Marketing for Artists
(34:09) Free Custom Painting Marketing Strategy
Resources –
Connect with Kelly on Instagram https://www.instagram.com/behindthebrush_kellypelfrey
KP Art Collective - http://kpartcollective.com/
https://kellypelfrey.com/
