This week, Jay and Tony unpack the chaos of hands-on, vertical micro-drama production. Sure, we all know its champagne ideas and tap-water budgets, but we torch bad pre-production, preach the gospel of shot lists, and explain why casting and wardrobe can save (or sink) your day. Expect war stories about crafty that actually matter, safety protocols that keep you shooting, and the weird little family that forms at 2 a.m. over stale granola bars. Let's dive into the unglam truth of vertical production. The fast, the scrappy, the collaborative… and of course, the addictive.
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