Description

AI may be transforming marketing, but the teams behind it still rise—or fall—on human connection.

In this episode, two-time CMO and AI-driven go-to-market strategist Lisa Sharapata shares how her early dream of becoming an astronaut unexpectedly shaped her leadership philosophy, her career in marketing, and her ability to align teams like mission control. Lisa opens up about using AI responsibly, fostering psychological safety, and the real conversations leaders must have to bring out the best in their people.

In this conversation, Lisa and Christine explore:

• How AI is reshaping the buyer's journey—and why humans matter more than ever
• What great leaders do to build cultures of accountability and trust
• Practical ways to create psychological safety and unlock team innovation
  

Lisa's story is a reminder that when leaders explore boldly and communicate authentically, teams can achieve lift-off together. Tune in to be inspired.

Connect with Lisa Sharapata:
LinkedIn: lisasharapata