Summary
In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the critical topic of pricing for acupuncturists and Chinese medicine herbalists. He emphasizes that pricing is not just about numbers; it communicates value and reflects the practitioner's worth. The conversation explores the concept of pricing as an energy exchange, common pitfalls practitioners face, and strategies for establishing healthy pricing practices. Matt encourages practitioners to shift their perspectives on pricing, communicate their value effectively, and create a premium experience for their patients. He concludes by reinforcing that pricing is a reflection of worth and a tool for building a sustainable practice.
