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Summary

In this episode of the TCM Teach podcast, Matthew Sabey Smith discusses the importance of understanding Return on Investment (ROI) for acupuncturists and Chinese medicine practitioners. He emphasizes that ROI is not just about financial returns but also includes time, energy, and patient outcomes. The conversation covers common blind spots in TCM practices, the need to shift mindsets from viewing expenses as scary to seeing them as investments, and practical strategies for measuring and improving ROI in healing practices.