"Our family didn't just break barriers, they shattered them." Dana Frank was raised by "Fire Starters"—individuals who change their narrative regardless of birth circumstances. Today, she joins Alice Tang to discuss her book, "Get Up and Get On It," and the grit required to maintain a family business through recessions, systemic racism, and personal trials. Key Takeaways: • Why "equity grows and cash erodes." • The power of "Amplify Injustice" in business and community. • Strategic Philanthropy: Why you can't receive with a clenched fist. • Dana's advice for women: "Don't just accept NO"