On this week's episode of Real World Branding, Bill Gullan President of Finch Brands and podcast host talks Insights Socialization with Victoria Ng, Director Consumer Insights at Sodexo.
After engaging in and investing in research, there is still more work to be done to translate data into insights. By socializing the data and making it appealing to more than just researchers, it extends the life and purpose of the data.
Are you making your data sets more digestible by creating visual stories to accompany the data? Should you be? We think so.
Listen to our podcast and hear more from Bill Gullan and Victoria Ng as they talk Insights Socialization.
Check out our Socializing Insights blog post and watch how we translated Sodexo's data into a video.
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