What motivates you to wake up? Is there a big goal that excites you? It's important to have purpose in life. Our guest, the President & CEO of Prostate Cancer Canada, Rocco Rossi understands this. It hit him like a bolt of lightning when on a business trip with his boss years ago, Rocco found out he died in his sleep in his hotel room. At the time, his friend was 44 years old with a wife and kids. It opened Rocco's eyes. He began to realize he must live a life of purpose because of how unpredictably it can be taken away. Today, with those he leads, he lives with meaning and does his best to guide them towards a common goal. During this interview, you'll learn...