Do you struggling to attract leads into your business?
In this podcast episode, Adam Strong shares strategies for generating more leads in your business. He emphasises the importance of understanding your ideal clients' problems and pain points in order to create effective lead magnets.
Takeaways
Understanding your ideal clients' problems and pain points is crucial for effective lead generation.
Lead magnets can be categorised into software, information, services, and physical products.
Offering free trials and educational content are effective lead generation strategies.
Working for free can help build social proof and credibility.
Sponsoring events and utilising affiliates can generate leads from your target market.
Struggling to find clarity in your business strategy? We’ve create ‘The Ultimate Guide To Creating Clarity in Your Business Strategy’ No sign up needed… https://adamstrong.notion.site/The-Ultimate-Guide-to-Creating-Clarity-in-Your-Business-Strategy-697404c2e42c4e5c98367ebf46cf55dc?pvs=73
Chapters
00:00 Introduction and Importance of Lead Generation
03:50 Categorising Lead Magnets
06:57 Examples and Tips for Creating Information Products
10:39 Working for Free as a Lead Magnet
18:59 Utilising Affiliates for Lead Generation
22:51 Conclusion and Becoming a Lead Generation Magnet
22:56 Outro business strategist.mp3
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ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
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