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What is the real competitive advantage for founders of small and medium sized businesses right now, smarter AI or leaders who know how to be deeply human.

In this episode, I sit down with executive coach and former COO Chris March to explore the human edge in an AI world and why treating AI as a shortcut instead of a multiplier is quietly damaging trust, culture and credibility in smaller businesses. 

If you are a founder or owner of an SME leaning into AI but worried about losing the soul of your business, this conversation is for you.

Here is what we cover

Why blaming layoffs on AI is backfiring and how that story destroys trust even faster inside small teams

How generic AI generated content weakens your authority as a founder and what to do instead if you want real connection with prospects

The human edge for SMEs, using judgement, experience, emotional intelligence and real stories as a moat that big companies cannot copy

Practical ways to use AI as a force multiplier rather than a crutch so you can step out of low value tasks and back into leading the business

Three key principles for SME founders who want to use AI while protecting trust through education, transparency and simple governance

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ABOUT THE GUEST
LinkedIn: https://www.linkedin.com/in/christopherrmarch

Website: https://chrismarchcoaching.com/

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ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
Website: ⁠https://adamstrong.net⁠
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