What if your sales breakthrough lies in the science of decision-making?
In this episode of the business strategist host Adam Strong and best-selling author Peri Shawn dive into the science behind successful selling. They uncover how neuroscience drives client behaviour, the power of emotional engagement, and the art of asking the right questions.
Learn how to transition from traditional sales pitches to a strategy that aligns with the natural buying decision, ensuring your sales conversations are efficient, engaging, and conversion-driven.
Learn how to scale and exit faster by applying to join our waitlist for our next cohort to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info
Takeaways
Neuroscience in Sales: Understand how the brain’s amygdala and frontal cortex drive buying decisions.
Emotional Engagement: Discover how connecting emotionally with clients increases their likelihood to buy and refer.
Strategic Questioning: Learn the importance of asking targeted questions to uncover and address client pain points.
Active Listening: See why pausing and truly listening can transform your sales conversations.
Optimised Sales Strategy: Adapt your approach to match where clients are in their buying journey for more efficient and effective outcomes.
Breakdown
00:00 Introduction and Speaker Overview
02:55 The Science of Selling
06:06 Understanding the Buying Decision
08:55 Emotional Engagement in Sales
12:03 Sales Strategies and Their Effectiveness
15:14 Mindset and Presence in Sales
17:55 Practical Application of Sales Techniques
21:13 Audience Interaction and Real-World Examples
23:50 Addressing Sales Struggles
27:07 Live Sales Coaching Session
30:00 Conclusion and Key Takeaways
34:16 Building Confidence in Sales Conversations
39:06 Understanding Client Pain Points
45:17 Effective Sales Strategies and Techniques
52:09 The Importance of Active Listening
56:32 Closing Thoughts and Key Takeaways
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ABOUT THE GUEST
Website: https://www.coachingandsalesinstitute.com/meet-peri/
Instagram: https://www.instagram.com/perishawn/
LinkedIn: https://www.linkedin.com/in/perishawn
Amazon: https://www.amazon.co.uk/Sell-More-Sales-Coaching-Challenges-ebook/dp/B00FC5PI3M?ref_=ast_author_mpb
ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
Learn how to scale fast by taking the business growth quiz: https://howtogrowabusiness.scoreapp.com
YouTube: https://www.youtube.com/adamstrong
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