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On this episode of #ThePlaybook, Claude Silver, VaynerMedia’s Chief Heart Officer, shares her ideas on:

[3:05] Why she chose the title of “Chief Heart Officer” at VaynerMedia

[11:58] Her mission to make VaynerMedia into a place of belonging and bravery

[13:45] The generational differences in the workforce and how they cause separation between employees

[18:47] Why she focuses on energy management instead of time management

In this episode, Claude Silver, Chief Heart Officer at VaynerMedia, talks about her strategies for making an office into a place of belonging and bravery, why she prefers guardrails and guidelines over rules, and the value of employee retention for an organization