On this episode of #ThePlaybook, Paul Rabil, Cofounder of the Premier Lacrosse League (PLL), shares his thoughts on:
[1:41] - How being a competitor is key to raising capital for your business
[5:54] - Why he’s committed to getting “net new fans” and creating an entertaining product
[11:31] - The belief that social media is overtaking traditional media in terms of its importance
[18:18] - How sports gambling and live betting has been a part of the PLL’s growth
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