On this episode of #ThePlaybook, Rory Cutaia, CEO at Verb Technology Company, shares his thoughts on:
[7:56] - Why he believes the saying “what goes around, comes around” holds true in business
[12:44] - How a leader’s strategy changes when their company’s valuation centers around revenue numbers
[15:02] - Why video can be an essential part of helping marketers convert sales at a higher rate
[19:38] - How businesses can take full advantage of the shift towards live-streamed content