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Welcome to another episode of the Business Leaders of America Podcast. In this episode, I’m joined by Doug C. Brown, the CEO of CEO Sales Strategies and one of the nation’s leading experts in sales revenue and profit growth. Over his career, Doug has generated nearly a billion dollars in sales while working with companies like Intuit, CBS, Procter & Gamble, and Enterprise Rent-A-Car.
Doug’s journey began with entrepreneurial lessons as a child, but his career really accelerated when he teamed up with Tony Robbins and Chet Holmes, where he helped boost sales in their division by over 800% in just six months. Since then, he’s built or advised more than 35 businesses, created high-performing sales teams, and developed strategies used by the top 1% of sales professionals worldwide.
He now also leads Vibitno, a sales platform designed to automate and personalize follow-up, help teams track their activity and messaging, and make it easier to win and retain clients for life.
In this conversation we dig into what it takes to develop a high-performing sales system, lessons from scaling big sales organizations, and how tools like Vibitno are changing what it means to build lasting relationships in sales.
Notable Awards and Recognitions
• CEO of CEO Sales Strategies, specializing in sales revenue and profit growth strategies used by top 1% performers
• Partnered with Tony Robbins and Chet Holmes to deliver sales training that increased division sales by 864% and close rates by 62% in six months
• Built or contributed to 35+ businesses, collectively generating over $960 million in sales
• Advised and trained teams for leading organizations such as Intuit, Procter & Gamble, Enterprise Rent-A-Car, CBS Television, Nationwide, Embassy Suites, and Electrolux
• Founder of Vibitno, a sales automation and client retention platform used by companies to improve conversions and relationships
• Author of the international bestselling book Win-Win Selling, focused on handling objections and building long-term client relationships
• Host of the CEO Sales Strategies Podcast, featuring top entrepreneurs and sales leaders sharing proven tactics for growth
• Served 12 years in the U.S. Army, gaining leadership and operational experience that shaped his discipline and business philosophy
• Best-Selling Author of the book Win-Win Selling: Unlocking Your Power for Profitability by Resolving Objections
How to connect with Doug C. Brown
• https://www.linkedin.com/in/dougbrown123/
• https://www.instagram.com/dougcbrown_/
• https://ceosalesstrategies.com/
• https://vibitno.com/
• https://www.amazon.com/Win-Win-Selling-Unlocking-Profitability-Objections/dp/0578545233
• doug@ceosalesstrategies.com
• Cell: (832)549-4836
Show Notes
[1:40] Doug reflects on the lessons he learned from building businesses as a child, starting with sweeping floors for 25 cents a week, and how those lessons still apply to his work today.
[3:35] Surprising truths about selling that applies equally to billion-dollar companies as well as to small businesses.
[12:05] The breakthrough that led to an 800% increase in sales within just six months while working alongside Tony Robbins and Chet Holmes.
[31:03] Doug talks about his new software, Vibitno, highlighting the problem it solves and the inspiration behind its creation.
[40:08] The vital role human-to-human connection still plays in sales today, even as AI and automation become more prevalent.
[46:57] How entrepreneurs can reframe the way they view objections in sales, turning them from roadblocks into opportunities to build trust and close more deals.
[49:26] How listeners can connect, learn more about CEO Sales Strategies, and explore the latest work.
[51:00] Doug offers guidance on the key traits listeners should develop to elevate their sales game.
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