Today on Asked and Answered by Soul, Jennifer Urezzio and Katherine Morales, authentic brand strategist and founder of Inflection Point Communications, talk about coming into relationship with authenticity and recognizing that each of us are here to create something. When we begin with intention and are in alignment, the actions we take are more likely to lead to the outcomes we desire.
Join us today as Jennifer and Katherine explain that doing it on purpose is about recognizing that we are always in relationship and inter-connection with one another and the world around us, and Katherine shares a reflection practice to help us reassess our marketing and grow our business. Gone are the days when clients settled for superficial and inauthentic brands; people want transparency, vulnerability and to feel in harmony not only with the people around them but also the places and businesses too.You can learn more about her at https://inflectionpointcomms.com/.
About Katherine
Katherine Morales, APR, Authentic Brand Strategist™, is an award-winning, accredited PR/marketing consultant, specializing in authentic brand building, reputation management and strategic communications planning. As founder of Inflection Point Communications, she helps entrepreneurs and small businesses to connect the purpose of their business with the effective promotion of it. Katherine leverages her background working with major corporations including Chick-fil-A, Hewlett-Packard (HP) and Bayer CropScience, as well as her experience and insights as an entrepreneur and business owner, to help budding and established businesses to naturally stand out and find their intentional path to grow their brands too!
The Asked and Answered by Soul podcast is dedicated to helping you understand that your Soul is the answer. If you want to learn more about your soul's answers and purpose, access your free guide at www.themythsofpurpose.com.
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