Mission Driven Work
Curt and Katie chat about walking your talk, sticking to your mission, and being strategic in how you incorporate new initiatives and perspectives into your work. We look at the tendency to take action without thinking about where you fit into the conversation and without tying those actions back to your mission and why you do what you do.
It’s time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age.
In this episode we talk about:
The importance of focusing on your mission when making decisions in your business
Looking at why you do what you do
Implementing your mission within your business
Practical applications and systems to support new initiatives aligned with mission-driven work
Times when following your personal mission may be hard to do as a therapist
The importance of staying true to yourself and aligned with your mission and expertise
The difference between branding, marketing, and mission
What are you putting out into the world?
The danger of putting out something quickly in response to the zeitgeist versus aligning with your mission and your expertise
What is a mission and how do you develop one?
Getting strategic in how you incorporate new information into mission-driven work
The need for thinking and analysis before taking action
Sitting with discomfort and avoiding reacting too quickly
Intentional pathway guided by thought and strategy
Mission is not just a goal, it is how you work, who you want to work with, how you want to work, the guiding principles, how you make decisions
Broad, vague missions that are just “help people” or “do good things” do not support making a decision on how you respond to crises
Tying your actions to your mission will allow it to sustain momentum past the news cycle
How to incorporate antiracism into a business that is focused on addressing something else
The assessment of how you can leverage your resources to help something change
The ability to add antiracism practices internally that have a bigger impact than having an externally focused product or service
The importance to staying within your purview and yield the floor to those whose work and mission should be central
Ineffective ways to do ally work, burning out and arguing with people who will not change
Tweet Thread from Ijeoma Oluo
Our mission and how we are recommitting to each of the changes we see needed in therapy and therapist education
