Has ‘update your LinkedIn profile' been on your to-do list since the beginning of the year??
This episode is for you!
Think of your LinkedIn profile like your living room before a last-minute guest - tidy, welcoming, and ready to impress. In this solo episode of Top of Mind, Hayley is sharing a step-by-step guide to help you get your LinkedIn profile “pop-in proof” - so whether it’s a potential client, employer, or connection checking you out, they get the best first impression of you - because we know first impressions count!
From profile photos to your About Me section, Hayley breaks down the six essential updates that will instantly elevate your LinkedIn presence and turn your profile into your digital billboard.
In this episode, Hayley covers:
What “pop-in proof” means and why it matters for your personal brand
The profile photo mistake that’s creating instant distrust (and how to fix it)
How to write a headline that does more than just state your job title
The most overlooked real estate on your LinkedIn profile - and how to use it
Why your About Me section needs a hook (and a human voice)
How to treat LinkedIn like your digital resume - with a little glow-up magic
Hayley also shares the top 3 things not to do on LinkedIn - including the one mistake that’s costing you visibility and connections without you even realising it.
Whether you’re a student, job-seeker, freelancer, employee or business owner - this is the episode you didn’t know you needed. Let this be the sign to finally update your LinkedIn profile for 2025.
Have a question about LinkedIn, personal branding, or marketing? DM us, email us, or drop it in the comments - we would love to help.
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Top of Mind is an extension of our business Gambit Collective, a pay-as-you-go marketing agency making marketing, social media and personal branding expertise accessible to everyone.
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Gambit Collective on IG: https://www.instagram.com/gambit.collective
Gambit Collective on LI: https://www.linkedin.com/company/gambitcollective/
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Hayley on IG: https://www.instagram.com/hayleywestoby/
Hayley on LI: https://www.linkedin.com/in/hayleywestoby/
Hayley on TikTok: https://www.tiktok.com/@hayleywestoby
