“How do you actually grow as a content creator?” In this episode, I’m sharing what it looked like to build my brand from the ground up, starting while I was still working full-time in pharmaceutical sales. From posting recipes and workouts on Stories with barely any followers, to getting my first brand deal, launching a fitness app, and working with a management team, I’m walking you through the real behind-the-scenes of content creation, business growth, and everything in between! This episode is packed with practical takeaways and honest answers to your biggest questions, plus, I’m sharing the systems I use to plan and edit content, how I structure my day, and why I’ve never bought a follower (and never will!) If you’re serious about creating content, building community, or showing up online in a way that’s real… this one’s for you! Let this episode be the permission you needed to start messy, stay committed, and grow something you’re proud of, all while remembering your WHY.
SHOWNOTES:
Sam’s Calendar:
https://www.shopltk.com/explore/Samcfit/posts/c8f74e9f-25ed-11f0-963f-0242ac110029
Dream Recovery | code: SAM15
https://dreamrecovery.io/
Boncharge | code: SAMCFIT15
https://boncharge.com/
Caraway | code: SAMCFIT
carawayhome.com/samcfit
Promix Supplements | code: SAM
https://promixnutrition.com/?dt_id=1140742
EMPWR by Sam App | *free 7-day trial*
https://www.empwrbysam.com/
My Macro Guide:
https://samcfit.com/macro-guide-only
Running Programs:
https://www.samcfit.com/running-programs
Follow SamInsta: @samcfit_ YouTube: https://www.youtube.com/@Samantha_Christine
Follow IanInsta: @ianschinelliYouTube: https://www.instagram.com/ianschinelli/
Topics discussed:
00:00:00: Introduction
00:00:24: Highly requested episode
00:01:56: How Sam's content creator journey started
00:04:38: Sam's first piece of content
00:06:29: Early content strategy
00:07:55: Seeing the value in her content
00:09:40: Moments of hesitation
00:12:06: The reel that went viral
00:14:28: Fitness coaching
00:15:32: Content creation picking up
00:16:41: Tips for growing social media
00:18:17: Authenticity
00:18:45: Sam's mission that keeps her going
00:21:09: Content planning
00:26:05: Hard work, busy life
00:27:40: Balancing working out, family, businesses and content creation
00:28:35: First brand deal
00:31:53: Be picky with brands you want to work with
00:34:18: Management company
00:35:34: Pressure to look a certain way
00:38:48: Burned out
00:39:07: Online community
00:41:52: Editing skills
00:42:24: Haters
00:43:25: How to get sponsors
00:44:20: Quality
00:45:14: Use AI to learn
00:46:39: Remember your why
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