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Now that the Riders have a superstar on their hands, how should they go about marketing Cody Fajardo?

We also talk about the improvement of the team’s offensive line, CFL game attendance dropping and the importance of having Roughriders players be active in the community.

This week’s special guest is former Roughriders president and CEO Jim Hopson, who this week will be inducted into the Canadian Football Hall of Fame.
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