Ruud Janssen is the Founder & Managing Partner of the Event Design Collective
In this episode EventMB's editor-in-chief, Miguel Neves, and deputy editor, Dylan Monorchio, discuss event design among other things including:
Why designing time is essential to event design
How music and business models inspired the Event Canvas Methodology
How a common frustration led to a side project that led to a thriving startup
How structure enables language that powers conversations about event design
The many challenges of planning for behavior change
Why successful events may still benefit from design thinking
How restrictions can aid event design
Why creating multiple event design prototypes has many advantages
What the future holds for the Event Design Collective