Claus Raasted is the Director of The College of Extraordinary Experiences and Coach at McKinsey & Company
In this episode EventMB's editor-in-chief, Miguel Neves, and deputy editor, Dylan Monorchio, discuss among other things:
Curating attendees to create unique experiences
Using in-person event experiences to generate auxiliary revenues
How breaking social rules is the key to creating productive ideation sessions
The cost of disruption and how you cannot please everyone
The rise and fall of Dziobak Larp Studios and the dangers of over-delivering
How productivity is more approachable than innovation
How reframing challenges can turn them into opportunities
How focusing on delight rather than eliminating mistakes can create amazing opportunities
Read the latest news, attend events, and compare products about the meetings and events industry at EventMB.