This is StRest! Alina Villasante—creator of Peace Love World and longtime QVC partner—joins Kerstin to share how a simple, affirmation-led idea grew from trunk shows to a national brand. She traces immigrant beginnings and an aviation-business chapter, then explains the “embrace-the-chaos—with structure” mindset and the five-year grind behind every “overnight” success.
We unpack the call from Oprah’s team, why short, honest affirmations (“I am love…”) resonated with celebrities and everyday women alike, and how community—real, local feedback and action—was the engine from day one.
Alina also opens up about the strategic partnership that nearly cost her the company, the performance-based clause that saved it, and her pivot to QVC. She speaks candidly about grief, surrender, and choosing service, family, and culture-building at work to restore energy. You’ll leave with practical playbooks: start with community for honest signals, protect your brand with smart contracts, create energy-positive teams, and build daily non-negotiables for mind, body, and soul (movement, strength, protein, and prayer).
Thanks to our sponsors
Ancient Nutrition - Use code STREST25
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SPECIAL OFFER
Peace Love World — STREST15
CHAPTERS
00:00 Oprah call & community
01:25 Who Alina is (immigrant roots)
02:14 Sponsor: Ancient Nutrition
05:08 From aviation to Peace Love World
06:53 Embrace the chaos—add structure
08:37 The five-year “overnight” grind
12:56 Celebrity buzz & affirmations
27:53 Partnership fallout & QVC pivot
35:19 Grief, renewal, family decisions
49:45 Service, health habits, gratitude
Work with Kerstin
Workshops & Events – Join upcoming events & retreats.
Health Coaching with Kerstin – 1:1 coaching for stress reduction & wellness.
Connect with Alina Villasante
Instagram: Alina Villasante (@peacelovealina)
Facebook: Alina Villasante
More about Kerstin
Website: kerstin-lindquist.com
Instagram: @kerstin.lindquist
Facebook: Kerstin Lindquist
YouTube: @Kerstin.lindquist
TikTok: @kerstin.lindquist
Production, Distribution, and Marketing By Massif Studio & Production & The Tallawah Group
Website: www.massifsp.com
LinkedIn: Massif Studio & Production
Website: www.TallawahWorldwide.com
LinkedIn: The Tallawah Group
For inquiries about sponsoring the podcast, email hello@MassifKroo.com.
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