In this episode, Reed Smith sits down with Ben Texter of Digital Health Strategies and Sam Seering of Epic, to discuss the new role of marketing in a health system, and how to leverage marketing’s understanding of patients (existing and new) to better support clinical efforts, and leverage technologies (such as the EMR) to engage the new healthcare consumer.
Mentions from the Show:
Ben Texter on LinkedIn
Sam Seering on LinkedIn
Chris Boyer on LinkedIn
Reed Smith on LinkedIn
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