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Description

Charlie and Fredrik are sharing the learning hat can be taken from the life story of Steve Jobs.
They explore the inspirational reveals for new products and dedicated tribe that Apple has become known for.
Steve Jobs was not a people person but was able to bring people together working towards a common goal, a goal he was utterly committed to achieving. Listen in to hear what Charlie and Fredrik think about the movie and the journey of Steve Jobs, a disruptive force in business.
 
KEY TAKEAWAYS
Steve Jobs is inspiring in the way he reveals and pitches a new product, at the time he was disruptive taking a whole new perspective on how a product can be better.
He was not a people person and found it challenging to work with others but understood that to succeed he needed to leverage other people’s knowledge, skills and experiences.
Not only was Steve Jobs a good storyteller and pitcher he was a great salesperson
At the start any entrepreneur needs to be able to sell and in particular sell their minimum viable product in order to generate money.
To expand a business, you need investors and bring them on board you need to pitch
Steve Jobs was successful at finding investors because he kept on trying, pitching multiple times before he got the investment he needed.
Investors are calculating the value of a company in the future when they make an investment.
Every time you sell up and sell equity you lose some power, selling your equity to big investors can result in your business becoming diluted.
Steve Jobs was really good at building a vision about something that didn’t yet exist and pitching to bring it into reality.
The values of Apple – to disrupt, innovate, push through and challenge have created a very strong tribe.
 
BEST MOMENTS
‘He was wheeling and dealing when he started out’
‘He found a common goal for everyone to work towards together’
‘When an entrepreneur is successful selling they then have to take the next step and put together a team to produce the product’
‘To expand a business, you need investors and to bring them on board you need to pitch’
 
VALUABLE RESOURCES
Invest In You Podcast
Trust is the New Currency book by Sheila Holt & Fredrik Sandvall
 
ABOUT THE HOST
Serial entrepreneur Fredrik Sandvall loves sharing ideas and interviewing world-class entrepreneurs and influencers. Invest in You is about investments, entrepreneurs, personal development and doing fun things. He hopes to ensure you take action, helping others and yourself, plus enjoy the journey we call life.
 
CONTACT METHOD
Contact Fredrik Sandvall – Invest in You
 https://www.linkedin.com/in/sandvall/?originalSubdomain=uk
 https://sandvallinvest.com/
 https://www.facebook.com/FredrikinLondon
https://itunes.apple.com/gb/podcast/investing-skills/id1445899547?mt=2
 
 Contact Charlie Sandvall
 Charlie Sandvall LinkedIn
 
 Contact Ivan Sandvall
 Ivan Sandvall Instagram