Spotify is pairing with Netflix in 2026 as a brand-new podcasting distribution platform. What does that mean for creators like us? And does it spark the end of all things podcast, or is this actually an exciting new venture that we could eventually tap into? Louie takes a look.
Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details! Use email: podcast@disruptivemedia.co.uk
Episode Takeaways
In 2026, a selection of Spotify Studios and The Ringer video podcasts are coming to Netflix. At first, for USA subscribers.
Initially, only shows that are already growing on Spotify and a curated set of The Ringer podcasts will get a bigger stage via Netflix. It's unlikely that small indie podcasts will join them, but a show that grows might.
Most people consume their podcasts on the go, rather than sitting on the sofa, so their switching to consuming via Netflix is far from a sure thing.
The podcast game is changing - stay flexible and keep an eye out for new opportunities. Work out if it is for you, add your content and carefully monitor how many extra views you get compared to the extra time spent.
BEST MOMENTS
“It will give more fans more ways to connect with the stories and voices they love.”
“Being uploaded to Netflix, it lends itself to your content being more dynamic, more creative, more long form.”
“It's yet to be seen whether this will limit creativity and distribution or properly enhance it. “
“ As you know, as part of the agency, we're always looking at new distribution platforms.”
EPISODE RESOURCES
https://newsroom.spotify.com/2025-10-14/netflix-partnership-the-ringer-spotify-studios-video-podcasts
VALUABLE RESOURCES
Website - https://disruptivemedia.co.uk
Want to get into podcasting but need a little push? Join our 3-day Podcasting event in Peterborough! – Get in touch for details. Use email: podcast@disruptivemedia.co.uk
ABOUT THE HOST
Louie Rider
https://www.linkedin.com/in/louie-rider1403
CONNECT & CONTACT
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Email: Podcast@disruptivemedia.co.uk
