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“The fitness industry is big right now; it’s thriving.”
It’s true. People are more self and health-conscious than ever before.
In this episode of the Fire In The Belly Podcast, Pete sits with Phil Graham, Personal Coach and Bestselling author, to talk everything about personal fitness. Entrepreneurs in the said niche, will learn a lot from Phil as he shares how he built and grew his own personal fitness business. His own 10 Commandments can help you grow your wealth, impact, and freedom, just like they helped his clients.
Phil also goes back to the beginning and shares his battle with Diabetes. He wants to enlighten many people about maintaining a healthy mind, body, and soul, that is why he became a fitness entrepreneur. Tune in to find out more.
KEY TAKEAWAYS
Phil was diagnosed with Type 1 Diabetes when he was 16. And to make it worse, he was advised it was serious and life-threatening. This prompted him to change his lifestyle, plan a healthier diet, and exercise more. He was eager to improve his life expectancy so he can enjoy more of everything.
Phil was inspired to help other people suffering from diabetes and other chronic illnesses too. So he studied about biochemistry and nutrition, trained for bodybuilding, and wrote informational books. In the end, he was able to build his credibility and become the go-to fitness trainer.
Personal fitness business is no different from the usual businesses. Phil advises to always reinvent your ways and to solve any issues early on. From his observations, some fitness entrepreneurs get comfortable when they see that they’re achieving results. Always aim to do more so you can help more people.
It all starts within yourself. We can never master the art of living, but we can savour every bit life offers by living with our own standards in mind and knowing about our own limitations.
How do you convince your team to bring as much value into your business? Be very clear on your mission and visions.
Show those ‘on-stage’ and backstage.
Get results.

Phil emphasises the importance of personal development too. It’s essential to look back and evaluate what happened in the past as there may be lessons to be learnt. Be grateful for your successes as well as your failures.
BEST MOMENTS
“Fire in the belly for me means waking up in the morning super excited to face the challenges for the day… It’s not all about the wins but the chaos that comes with it and being able to leverage the best way you can.”
“Nutrition, exercise, mindset, medication and lifestyle…Those were the areas in my life that I locked into.”
“Having a rough idea is a better way to look at it, and thinking more acutely like in months, in quarters, or in weeks, then build it up to that.”
“I want to be a better human being and love myself more and more each day.”
“The biggest and important thing for me is how can I serve humanity, how can I love myself, how can I be on a real mission to help and contribute as much as I can.”
VALUABLE RESOURCES

Listen to Fire In The Belly Podcast in Apple Podcasts (https://podcasts.apple.com/us/podcast/fire-in-the-belly/id1499375061)!

Listen to The Fitness Entrepreneur Podcast in Apple Podcasts (https://podcasts.apple.com/gb/podcast/the-fitness-entrepreneur-podcast/id771021324)

Read The Diabetic Muscle and Fitness Guide by Phil Graham. You can order it on Amazon - https://www.amazon.com/Diabetic-Muscle-Fitness-Guide/dp/0995762201

Get free, instant access to Phil Graham’s 10 Commandments of a Highly Profitable Business here: https://www.phil-graham.com/

Listen to The Disruptive Entrepreneur Podcast episode where Rob Moore interviews Dr John DeMartini here: https://robmoore.com/blog/rob-moore-interviews-dr-john-demartini/

ABOUT THE GUEST
Phil Graham is an established Sports Nutritionist, Author and Business Mentor for Fitness Professionals.
Formerly, Phil was one of the UK & Ireland's leading personal trainers and is internationally-recognised for his work and contribution to the world of diabetes and fitness.
Phil educates thousands of personal trainers each year through his public seminars, workshops and keynotes at some of the world’s most respected health and fitness exhibitions. His work has also been featured in magazines, newspapers, on tv, radio and across the internet. Phil also hosts the well-known fitness podcast The Fitness Entrepreneur Podcast (formerly Elite Muscle Radio) which has reached #1 on the iTunes Health chart several times.
At present, Phil's main area of focus is helping fitness professionals grow their businesses. Every business mentoring program has taken frustrated fitness business owners FROM lost…
Source: Phil’s LinkedIn: https://www.linkedin.com/in/philgraham01/

Phil’s Instagram: https://www.instagram.com/philgraham01/

Phil’s Official Website: https://www.phil-graham.com/

ABOUT THE HOST
The ‘Mighty Pete Lonton’ from the ‘Mighty 247’ company is your main host of ‘Fire In The Belly’. 
Pete is an Entrepreneur, Mentor, Coach, Property Investor and father of 3 beautiful girls. Pete’s background is in Project Management and Property, but his true passion is the ‘Fire in The Belly’ project itself. His mission is to help others find their potential and become the mightiest version of themselves. Pete openly talks about losing both of his parents, suffering periods of depression, business downturn and burn-out, and ultimately his years spent not stoking ‘Fire In the Belly’. In 2017, at 37 years of age that changed, and he is now on a journey of learning, growing, accepting and inspiring others.
Pete can connect with people and intuitively asks questions to reveal a person’s passion and discover how to live their mightiest life. The true power of ‘Fire In the Belly’ is the Q&A’s - Questions and Actions!
The ‘Fire In The Belly’ brand and programme is rapidly expanding into podcasts, seminars, talks, business workshops, development course and rapid results mentoring.
CONTACT METHOD
https://www.facebook.com/mightypetelonton/
https://www.linkedin.com/in/peter-lonton-4b83184
https://www.facebook.com/groups/430218374211579/
Support the show: https://www.facebook.com/groups/430218374211579/