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Today, I'm sharing the Not Boring story as honestly as possible -- it often looks way easier from the outside -- with lessons I’ve learned on writing, growth, business models, investing, and creator psychology sprinkled in. We’ll cover:

Getting Here: Per My Last Email → Not Boring Club → Not Boring

Growth: Luck, Shares, Ups, Downs and Tommy

The Writing Process and Psychology

Business Model: Optimize for Growth and Opportunity

The Not Boring Syndicate

The Present and Future of Not Boring

You can read the full post, including charts and a link to the subscription vs. ad model at Not Boring.

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