John Kowalczyk reveals how he started a Bourbon Christmas Gift Exchange that grew from just a handful of friends to an event that is sponsored by liquor stores and distilleries.
Show Notes:
Overview of the past few bottles to come out and Ryan is becoming a dusty hunter after attending Whiskey Pig at Willett Distillery.
What’s your bourbon story? How did you get into it?
Tell us about your Bourbon Gift Exchange
Are there rules to your gift exchange?
Throw out some of the names of the brands you had your first year
How did more people find out about it and spread?
Is there a certain bottle that stands out among the crowd?
How did you get sponsorships from local stores and even distilleries?
What are the plans for this year? Are you trying to step it up?
After the exchange is over, do people just immediately open their bottle and start sharing?
Learn more about your ad choices. Visit megaphone.fm/adchoices