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Description

At the beginning of September, Las Vegas Convention and Visitors Authority launched "Welcome to Fabulous," a new campaign aiming to boost our city's flagging tourism numbers — and the ⁠60-second commercial⁠ at the heart of the campaign has been widely panned by locals. So what's wrong with the ad, and why do locals hate it so much? Co-host Dayvid Figler talks with Shahab Zargari, an award-winning filmmaker and marketing expert at UNLV, and Scott Roeben, AKA Vital Vegas, industry commentator and writer at Casino.org.

Learn more about the sponsors of this September 16th episode:

⁠AFAN Black & White Gala⁠

⁠Rita Deanin Abbey Art Museum⁠

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