The idea of success is often oversimplified. Most believe it is achievable overnight, but nothing can be further from the truth. Success results from years of tenacity and consistently doing the right thing.
Brandon Lazar is an entrepreneur who succeeded after ten years of hard work and hustle. Join us as we discuss his journey from selling rocks in kindergarten to owning two businesses in college and how he created a successful exit from his business. We'll hear Brandon talk about the lessons he learned while working as a wildland firefighter that helped him stay prepared for anything and how to leverage the two levers of success - HR and marketing - to manage a high level of turnover. He'll provide insight into creating systems and processes from day one that make the business more attractive to potential investors and share his advice on staying committed even after a failed attempt at selling the business. Finally, he'll reflect on the emotional and financial journey of exiting a business after 15 years, emphasizing the importance of chasing fulfillment over financial freedom.
Get ready for an inspiring conversation with Brandon Lazar!
[00:01 - 15:21] From Selling Rocks to Fighting Fires
Brandon's background and career
How Brandon has bootstrapped a business with a single ladder and magnet signs
Service business has two levers: HR and marketing/advertising
Goal setting and review are essential for getting out of day-to-day operations
Calendar to prioritize visionary work over direct labor
[15:22 - 21:13] Navigating the Exit Process: How One Entrepreneur Sold Their Business Without a Broker
Systemized business from day one to make it more attractive to investors
Brandon's first attempt at selling took a year, but he stuck with it and eventually sold successfully
[21:14 - 30:33] From Minivan to Millions: Brandon's Journey to Financial Freedom
The universe has a plan for us, and we just have to navigate it
Brandon shares how he celebrated success with his family
The realization that financial freedom is not the only thing to chase
[30:35 - 40:02] Learning the Value of Focusing on One Lane at a Time
Hourly IQ and Ninja VA
Three types of managers: Builder, Fixer, or Maintainer
It's better to put people in one lane than to wear multiple hats
[40:03 - 41:49] Closing Segment
Final words
Quotes:
"In actuality, my indication of having lived success is you not only have to be doing the right thing. You have to be super intentional and strategic about it. And then chances are it takes ten years to make for an overnight success." - Brandon Lazar
"We want to have our calendar, be it Google Calendar or a pen and paper agenda, or whatever it is, but we have to live and die by our calendar. "- Brandon Lazar
"The universe has a plan for us, and we're just here to navigate." - Brandon Lazar
"If you wear all those hats in the beginning days, chances are anyone could be better at one thing. If you just put them in one lane and you're wearing eight hats, and in eight different lanes, they're going to be better than you because they're able to have more clarity and more focus." - Brandon Lazar
Connect with Brandon!
LinkedIn: https://www.linkedin.com/in/brandon-lazar-77b56a19a/?originalSubdomain=ca
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