In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Craig Martyn, Founder and President at My Metal Business Card. Craig discusses how his experience, expertise, and passion for making products has led him to create his brand and his ability to provide a modern business style.
Episode Highlights:
David introduces Craig Martyn. (1:24)
Craig shares his background and his career. (2:31)
Craig mentions that he is passionate about making products. (3:01)
Craig shares that he started his metal business card because of his passion for design and the chemical etching process. (3:30)
Craig mentions that on their website, every year they post a blog about the progress of their company. (5:04)
Craig thinks that what they do is a much higher level of impact and quality. (6:04)
Is Craig still in the model train business? (6:20)
When Craig decided to launch his product, what other social media platforms did he use, besides Facebook? (10:33)
Craig mentions that he’s passionate about the product just as he was about the model trains, and he thinks that they’re helping people. (13:26)
Has Craig done anything on YouTube? (14:58)
David talks about internet advertising. (16:04)
Craig shares that his company is a B2B, and they’re dealing with a lot of businesses. (17:59)
Craig mentions that they want the people to trust their product and trust them, as well. (21:07)
Craig thinks that everybody that orders will have a positive impact on their business. (21:24)
David mentions that in e-commerce, the first battle that you have to win is to get the person’s name and address. (22:53)
Craig mentions that he has a personal app on his phone that can check their numbers, anywhere in the world. (27:21)
Is Craig starting to see traction in some of the other cards? (35:12)
Craig thinks that they have all the systems in place to help people have a fluid process, whether it's the artwork, the production, or the shipping. (39:58)
Craig mentions that in the future, they will launch a website strictly for tumblers and other products. (40:14)
How does Craig do it without becoming a promotional product company, and fit into where he wants to be? (40:36)
What's the coolest project that Craig has done so far, custom wise? (45:08)
Craig talks about his Jim Beam project back in 2015. (46:08)
Craig mentions that he also did metal business cards for Mike Tyson’s production company. (46:31)
David mentions that If you're interested in using these cards then, by all means, you should request samples. (52:52)
Craig mentions that there is a lot more work that goes into creating metal business cards than there is with paper. (53:55)
Tweetable Quotes:
“It revolves around passion, right? So when you're in something, whether it's sports or whatever, it's a hobby, but there's a business side to any hobby.” - Craig Martyn
“It boils down to our whole mission is to give people the means to stand out, and leave a memorable impression.” - Craig Martyn
“Let’s put it this way, we have a vision of a world where anybody related to business, has seen or touched a metal business card. At this point, a lot of people still haven't seen or touched a metal business card.” - Craig Martyn
Resources Mentioned:
David Carothers LinkedIn
Kyle Houck LinkedIn
Florida Risk Partners
The Extra 2 Minutes
Craig Martyn LinkedIn
My Metal Business Card
My Metal Business Card YouTube Channel
