In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Billy Van Jura, Owner of Birchyard. They discuss the need for creativity in the insurance industry, redefining the middle market, and the impact of technology on business expansion and client services.
Key Topics:
The importance of creativity and innovative thinking in the highly regulated insurance industry
Billy Van Jura’s journey from Liberty Mutual to starting Birchyard and his decision-making process in naming the agency
Discussion on the definition and segmentation of the middle market in insurance and its implications
The significance of understanding and catering to different customer segments in the insurance business
Leveraging technology and data to enhance client service and expand business opportunities
Strategies for personal lines marketing and the potential of using direct mail for generating leads
The value of nurturing and training insurance agency staff to capitalize on available opportunities
Connect with:
Billy Van Jura LinkedIn
David Carothers LinkedIn
Kyle Houck LinkedIn
Visit Websites:
Birchyard
Florida Risk Partners
The Extra 2 Minutes
