With high-profile layoffs in some large technology companies, it is perhaps easy to forget that digital transformation is still driving a massive need for tech talent in employers all over the world.
Despite the current economic headwinds, long-term trends are in play that require specific operating and employer brand strategies, particularly in companies that are not traditionally seen as being digital.
My guest this week is Blair Bennett, Senior Vice President Global Talent Acquisition at PepsiCo. Digital transformation is creating a significant need for tech talent in their business. In our conversation, Blair talks about the strategy they are putting in place to hire the people they need.
In the interview, we discuss:
The size and scale of talent acquisition at PepsiCo
Market trends and challenges
Digital transformation and bringing in new capabilities
Repositioning talent acquisition strategy
Personalizing candidate experience in competitive talent markets
Automation in the TA operating model
EVP and employer brand for specific talent cohorts
Talent intelligence
Geographical targeting and segmentation
The role of technology
The long term demand for digital talent
The future of personalization in talent acquisition
Listen to this podcast in Apple Podcast.