Competing with big national agencies is tough, especially when you’re a small or regional player. But what if the secret to success lies in engaging with clients early and offering specialized services? That's exactly what our guests today have mastered.
Joining us are Bob Case and Tim Trull from LAVIDGE, an agency that’s made waves by turning small beginnings into big wins. Bob, the Chief Creative Officer and Co-President has been with LAVIDGE since 2000 and was named the first 'Creative Director of the Year' by the Phoenix Ad Club. Tim, the Chief Strategy Officer, brings over 30 years of experience to the table, crafting strategic plans that have propelled agency clients to national prominence.
Today, Bob and Tim will share how early engagement and specialization have become their competitive edge. They’ll dive into their strategies, success stories, and the lessons they've learned along the way. If you're running a smaller agency and wondering how to stand out against the big guys, this episode is for you.
Social Pulse Podcast host Mike Allton asked Bob and Tim about:
⭐ Engagement Strategies: Understanding the importance and impact of engaging with clients early and how to make the most of these opportunities.
⭐ Specialization and Differentiation: Insights into how specializing in specific services or industries can set a small agency apart from larger competitors.
⭐ Maintaining Relationships: Learning how to build and maintain strong client relationships even as clients grow and potentially move on.
Learn more about Bob Case
Connect with Bob Case on LinkedIn
Connect with Bob Case on Instagram
Learn more about Tim Trull
Connect with Tim Trull on LinkedIn
Resources & Brands mentioned in this episode
LAVIDGE
Learn more about Agorapulse with a free demo
Phoenix Ad Club
Massage Envy
McDonald
Rodney Dangerfield
United Rentals
Republic Services
RSC Equipment Rentals
Droga5
Salesforce
HubSpot
Our Martech Show
Partnership Unpacked
Show Notes & Transcript: https://www.agorapulse.com/blog/small-agency-big-results-the-impact-of-early-engagement
Brought to you by Agorapulse: the #1 rated social media management solution. Follow Agorapulse on LinkedIn.
Produced and Hosted by Mike Allton, Chief Storyteller at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.
