Social media marketing has come a long way.
Mixed Reality. Artificial Intelligence. Wearables…. And that’s just the last three months.
For retail marketers, developments like these are not just fads, they’re challenges to be met, understood, and potentially leveraged as opportunities.
But how do you know what new features or apps should be leaned into, and which ones should be ignored? How do you not only keep up with all the developments to Facebook and the rest of Meta’s family of apps, but position yourself to actually come out ahead?
That’s what Mari Smith is here to help us with.
Often referred to as “the Queen of Facebook,” Mari Smith is widely known as the Premier Facebook Marketing Expert and a top Social Media Thought Leader. Forbes describes Mari as, “… the preeminent Facebook expert. Even Facebook asks for her help.” IBM named Mari as one of seven women that are shaping digital marketing. She is an in-demand keynote speaker, dynamic live webinar host, savvy corporate social media strategist and trainer, and popular brand ambassador, and someone I’ve personally turned to for years as a voice of reason when it comes to Facebook and Meta.
Social Pulse Podcast host Mike Allton asked Mari Smith about:
♉️ Where Facebook marketing is headed
♉️ What impact Meta AI may have on retail marketing
♉️ How retail social media managers can keep up & get ahead
Learn more about Mari Smith
Connect with Mari Smith on LinkedIn
Connect with Mari Smith on Facebook
Resources & Brands mentioned in this episode
Mari Smith International, Inc
Learn more about Agorapulse with a free demo
Social media examiner
Paul Roetze
Google Gemini
ChatGPT
Llama 3
Sora
Mark Schaeffer's blog
Magai
DALI 3
MidJourney
Cushion Lab
Canva's user group
Previous episode with Jen Herman
Keap
Leadpages
Perplexity
MetaAI
Fathom
HeyGen
Molly Mahoney
Facebook earnings call
Mark Zuckerberg
Adam Mosseri
Google Plus
marismith.com
Show Notes & Transcript: https://www.agorapulse.com/blog/facebook-marketing-for-retail/
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Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.