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Even with social media dictating the pace of how people are messaging each other these days, people still read their emails because it is still the best way to communicate to people from a business standpoint. Your database is your number one tool for marketing if you’re a real estate investor or entrepreneur and sending out emails consistently to your database is the key to success of closing deals and winning. You don’t have to be a social media guru to pull it off, but you do have to invest time and money because in every dollar spent on email marketing on a regular basis, results to 44% ROI.

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