Are you building a land business—or just following someone else’s blueprint? In this episode of The Land Academy Show, Steven Jack Butala and Jill DeWit explore the power of personalization in your land investing journey. From crafting standout offer letters to finding your own niche (like tackling tricky title issues!), they share real-life examples of how investors are stepping away from the cookie-cutter model—and seeing massive results. You’ll hear why making this business your own isn’t just encouraged—it’s essential for long-term success. Plus, find out how seasoned pros are evolving The Land Academy tools and strategies in ways even Jack didn’t see coming! If you’re ready to level up and leave the copy-paste game behind, this episode is your permission slip to innovate and own your land investing path.