Jill Friday - Female Land Investors Unite (LA 1712)
Transcript:
Steven Jack Butala:
Steve and Jill here.
Jill K DeWit:
Happy Friday.
Steven Jack Butala:
Welcome to the Land Academy Show, entertaining land investment talk. I'm Stephen Jack Butala...
Jill K DeWit:
... and I'm Jill DeWit, broadcasting from the Valley of the Sun.
Steven Jack Butala:
Today, jill and I talk... It's Jill Friday, and she's going to talk about female land investors unite.
Jill K DeWit:
Yeah. That should be a patch. We need to make that a thing.
Steven Jack Butala:
Before we get into it, let's take a question posted by one of our members on the landinvestors.com online community. It's free, and don't forget to subscribe on the Land Academy YouTube channel. Comment on the shows you like.
Jill K DeWit:
Okay. Someone wrote... I know it's not this name because I keep seeing the same name repeated.
Steven Jack Butala:
It is. There's multiple.
Jill K DeWit:
The one before was of Luke, but yeah. Okay. Maybe this is Erin. If it's not Erin, I apologize. You know who you are. On mailer...
Steven Jack Butala:
Are you questioning my podcast production value?
Jill K DeWit:
Nope. Nope. Nope. Not today. Thanks for asking. That was good, though. "On mailer yield, my mind asked the same analytical guide question. I've been doing one deal per a thousand letters. Target, 10 to $30,000 in profit lately, in an area I know really well. And I've been getting really, really fine-grain on the pricing." Good job.
Steven Jack Butala:
And it works.
Jill K DeWit:
"I've logged a 5,000 unit mailer at a new area and ended up with no deals, although I bet there was one in there with the right phone work. And just another variation, I lobbed 1.3 thousand unit mailer with really low pricing and did one nice deal." It depends. If you think you sent out a bunch of mail, you will both make some money and collect data to answer your own question.
Steven Jack Butala:
I put this question in here because this is Land Academy. What this person is describing is the same experience that Jill and I got on our last mailer, and it's the same experience I've gotten for 25 years. Sometimes, you hit it, and sometimes... We've honestly never been skunked, but largely because Jill, on her end, can... She and her team do things on her end that creates transactions for us out of mail that maybe I sent out that might be substandard, but it's never perfect. You can do this for 30 years. It's not going to be perfect, but it's very, very profitable, and very predictable.
Jill K DeWit:
Yeah.
Steven Jack Butala:
Today's Jill Friday. Female land investors unite. This is the meat of the show.
Jill K DeWit:
I was thinking about this when we were sitting down picking topics this week, and I love how many women I am seeing pop up in Land Academy. I see when there's a checkout and there's a woman's name. I see them in career path. In every session of career path, we have had a healthy, healthy showing of solo and partnered female investors, and it's great. I love it. I am so excited, and I wanted to just talk about it and let you... Every time you take a breath, I'm like, "He's holding back on something." Nope. Okay. I wanted to talk about it for a few minutes and just let you know that, if you weren't sure, you can do this, and I'm going to tell you some of the reasons why. I know that we can definitely... There's things we do better.
Jill K DeWit:
Sorry, but I got to say it. There's things that we do better. For example, who do you want to talk on the phone with when the mail comes out? Do you want Jack to the phone, or do you want me to answer the phone? It's just as simple as that. I'm totally serious. And, even if Jack put on as nicest... We talked about the happiest and the friendliest states. If Jack put on his, "I'm living in Utah," hat, so, "I'm the friend, I'm happy, and I'm going to talk like I'm from Tennessee or Minnesota, and so I'm the friendliest state,