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Power of Habits (LA 1059)
Transcript:

Steven Butala:                   Steve and Jill here.

Jill DeWit:                            Good day.

Steven Butala:                   Welcome to the Land Academy show, entertaining land investment talk. I'm Steven Jack Butala.

Jill DeWit:                            And I am Jill DeWit, broadcasting from sunny Southern California.

Steven Butala:                   Today. Jill and I talk about the power of habits. So I'm going through the grocery store line last week, maybe a week before. By the time this airs, it's the week before for sure. And the cover of either Life magazine or Time magazine, which I didn't even open and didn't really look any further into, was called The Power of Habits.

Jill DeWit:                            Really?

Steven Butala:                   And because I was forced to have a bunch of time to think about this standing in a line, I'm like, this could be a show.

Jill DeWit:                            What if it was Us magazine or what if it was like National Enquirer?

Steven Butala:                   It wasn't.

Jill DeWit:                            Are you sure?

Steven Butala:                   Yeah.

Jill DeWit:                            Are we sure.

Steven Butala:                   I'm sure it was Time or Life.

Jill DeWit:                            Come on. Come on. Steven, what were you really reading in line at a grocery store?

Steven Butala:                   You know, I don't have any guilty pleasures like that? Do you?

Jill DeWit:                            No.

Steven Butala:                   Do you read any of those magazines?

Jill DeWit:                            I used to. Now I really don't care. And you know, it's not like I don't care. Care. It's like I don't know them. It's not as interesting. I don't know. Is that fair to say?

Steven Butala:                   Yeah.

Jill DeWit:                            Okay.

Steven Butala:                   I don't know why, since you brought it up, that when I read the printed word, not so much in books, but like in a newspaper specifically or a magazine, I just have this gut feeling that it's exactly what the author wants me to hear. Especially if it's like a local news. And it's totally skewed and I could be, in the time that it takes me to read, let's say one quarter or 25% of the article, I could have been on Google and I could have read-

Jill DeWit:                            Read the whole thing.

Steven Butala:                   15 points of view very, very quickly. You know, and usually they're smart about SEO, so I'm reading smart stuff and so I just stopped. I just don't read. I feel too captivated and held in place by an author or a writer in a magazine or newspaper.

Jill DeWit:                            I understand. I would like to point out that I'm very proud to say the only time that I caught myself in the last six or 12 months reading about a Kardashian was because she's one of the youngest, if not the youngest. I don't even know the order. And she's an incredible business woman. She's killing it. Like her online presence has launched her into her own makeup company, and I don't even know if I'm getting it all right, but it's just phenomenal.

Steven Butala:                   She's merchandising.

Jill DeWit:                            Yeah. So now I'm only reading up for that part. I'm like, all right, good for you. Go girl with your own business and being your own boss and that kind of thing.

Steven Butala:                   It's almost impossible to have a conversation without that name coming up.

Jill DeWit:                            Isn't it funny.

Steven Butala:                   Even with incredibly intelligent people. I always wondered what the hell they do. I mean, I don't want this to become the topic about this. At least they're like, there's a reason.

Jill DeWit:                            Let's not promote it anymore than we already have.