Using Our Data to Get Construction Work
Jack Butala: Using Our Data to Get Construction Work. Every Single month we give away a property for free. It's super simple to qualify. Two simple steps. Leave us your feedback for this podcast on iTunes and number two, get the free ebook at landacademy.com, you don't even have to read it. Thanks for listening.
Jack Butala:
Jack Butala here for LandAcademy. Welcome to our Cash Flow From Land Show. In this episode, Jill and I talk about other ways to use our data to doorstep product. It's amazing. This topic, Jill, came from I'm listening people on SuccessPlant talking about ... SuccessPlant.com.
Jill DeWit:
Mm-hmm (affirmative).
Jack Butala:
About other ways they're actually using our data.
Jill DeWit:
I know it's [inaudible 00:00:23]. I cannot wait to talk about it.
Jack Butala:
Which is really cool. Yeah. Before we do, let's take a question from a caller.
Jill DeWit:
Okay. This is one right here too, Dwayne from Tempe called in and asked "I'm new to Arizona, but heard there are great deals here. How do I figure out the best market or area to target?" This is for you.
Jack Butala:
Hey, before I answer. Call 888-735-5045 if you have a question like this, and leave us a message there. If you sound like an interesting person, we'll probably have you on the show.
Jill DeWit:
So far no one's been interesting.
Jack Butala:
Except you, Jill.
Jill DeWit:
So they haven't made the cut.
Jack Butala:
You know what? Next year sweetheart, no one's interesting at all. You set the standard.
Jill DeWit:
Thank you. Not that interesting. Thank you though, I'll take it. I will take it. All right. Steven, answer this question because this is totally your thing and you did this ... You did a fantastic job explaining this in our program, but I want you ... Can you give the three minute version?
Jack Butala:
Yeah, I ... You're right Jill. I spend a whole chapter on this topic, because hey, if you're not going to pick the right area in the first place, it's not going to work.
Jill DeWit:
Mm-hmm (affirmative).
Jack Butala:
I'll tell you this right up front. A lot of people ask me this. Hey, should I be doing it in this area? You know what my answer is? You have to figure this out yourself. It's a lead the horse to water but not to drink there. How do you pick a great area to target? This is what I cover in the program. There's a 3 point, or 3 step process. Number 1, get a census map off the internet, and look at the population density in the census maps. The darker the green it is, the more likelihood, in my opinion, you're going to have a successful mail. That's number one. Get a census map to find the very rural areas. Number 2, check on the internet. Certain places where land ... Do a Google search. Find the places on the internet that people sell vacant land like this. Rural vacant land. See if there's a lot of properties in there.
If there's none, and I mean 0, like for instance, I bet you there are no properties in Manhattan for sale in these. Manhattan, New York, then that's a good indication you might want to stay out of there. Number 3, value. Make sure that the properties are valued the way that they should be. That they're not ... A 40-acre property shouldn't be listed for $17 million. If you send a ...
Jill DeWit:
Unless that it's in Manhattan.
Jack Butala:
Or Scottsdale.
Jill DeWit:
Yeah. Right.
Jack Butala:
If you send a mailer to a property owner who knows his property's worth $17 million and you send it for ... Yeah.
Jill DeWit:
3 grand, he's ... Yeah, that's not going to work.
Jack Butala:
You're going to cause him serious anger. Get some backlash.
Jill DeWit:
Well, and you just wasted your time.
Jack Butala:
Yeah. You wasted 50 cents on a stamp and the whole thing.
Jill DeWit:
Yep.
Jack Butala:
We should say, too, with our data to doorstep, it's less than the count of the price of a stamp...