As Webster defines it, is the interrelation in which a subject or its parts are mentally viewed or also known as point of view. It is the way that one looks at something. When it comes to selling and marketing, and managing the company culture, the perspective who matters is not the entrepreneur. Whose is more important? It’s always the other people’s perspective. No matter who they are dealing with, their perspective is the thing that should be considered. Whether you’re dealing with prospect, customers, teammates, vendors, partners, mates, spouses, children or whoever else, doesn’t matter. The most important perspective is the other person’s perspective.
