Social media influencers bring tremendous attention to your products. In this episode, John Solleder's long-time friend, Chris Thomas, explains how companies should work with influencers. Chris has considerable experience working with high-level athletes, such as UFC fighters and Olympic athletes. The key is to have a product that's unique, exclusive, and patent-protected. Why? Because influencers don't go to your company because of networking. Rather, they go to your company because of the product. And they stay because of the paycheck. So if you want to attract high-profile influencers into your company, this episode's for you. Tune in!
