Organ meat is full to the brim with nutrients, yet Americans don't even give it a chance. James Barry aims to change the game through PLUCK, an organ-based seasoning and functional food. He joins Dr. Jack Wolfson to talk about his efforts in revolutionizing everyday dishes and incorporating animal organs in the most innovative and delicious ways. James also discusses why consuming organs is not that popular in the US, delving into its possible cultural roots.
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